April 2008

Marsh has revealed many European firms are failing to overcome a ‘perception gap’ in their approach to business continuity management (BCM).

Marsh’s latest research, The Upside to Business Continuity, examines the views and perceptions of Business Continuity and Risk Managers from organisations across Europe on issues relating to BCM. These professionals were drawn from delegates attending the Business Continuity Expo, which is being held on the 2, 3 April at the ExCel centre, clients of the British Standards Institute and members of London First.

The study highlights that while over three-quarters of respondents believed that their BCM is: aligned to their strategic business objectives, integrated into their risk management programme and is understood/supported by senior management, only half believe BCM is used as a strategic tool within their organisations.

View media release.